15 July 2007

GPS-enabled shopping application

GPS is becoming more and more popular for commercial applications. Recently, the US mobile operator Sprint (NYSE: S) and New York City based start-up GPShopper today announced the launch of Slifter, a new mobile local search application that employs GPS to find products at neighboring retail locations. Users with compatible handsets simply enter a keyword, product name, model number or UPC code to find a product.


Users can then visualize important information about the product such as availability, price and promotional information, at the nearest locations. 85 million products are available at more than 30,000 retail stores across the United States. Slifter uses TeleAtlas map data and the location functionality is enabled by an ESRI middleware. It cost US$1.99 per month to Sprint subscribers (data consumption is not included).

More information:

http://www.gpsbusinessnews.com/index.php?action=article&numero=207