27 March 2017

Amazon's VR and AR Stores

E-commerce giant Amazon is exploring the idea of using augmented or virtual reality for future shopping experiences. The new experience will allow people to see how couches, stoves and credenzas will look in their homes.

Building virtual stores is not a new idea. Several different retailers have been exploring virtual or augmented reality as a way of new shopping experience. These applications range from furniture placement to make-up lip shades.

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